One of my favorite projects—an ode to Whataburger’s brand new product, Prickly Pear Raspberry Whatafresher. We went bright, bold, and a little bit weird. This spot dripped with retro flair and gloriously campy energy, and as the account lead, it was my job to champion that vision from brief to broadcast. We leaned into the surreal, the bold, and the unapologetically fun, proving that when creativity and client trust collide, you don’t just make an ad—you make a vibe. And yes, it made me crave a Whatafresher every single edit. You deserve a Whatafresher.

Beyond broadcast, we were able to highlight across platforms, even partnering with Lainey Wilson for a social campaign promoting the drink.